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In-house marketers face tight deadlines and fast-paced publishing goals. Freelancers are paid by the word or a flat rate per piece. Every minute spent researching is less bang for your buck.
Google is the best way to do research in a pinch, but the default SERPs are often a mess. Our latest blog post shares tips for using a (free) Google extension called Waldo, which lets you skim the SERPs without clicking, search directly for datapoints, filter by curated sources and more.
Give it a read to learn how Waldo can help you research better and faster.